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INTEL / ASUS Ultrabooks

Asus builds incredible products that help incredible people do incredible things. To introduce these new Ultrabooks to the world, we embodied the very spirit of Asus and turned it into an anthem: for all of us in search of incredible.


Kenji Aoki specializes in still life photography and is known for his masterful lighting. We thought he'd be perfect to shoot these products because of his unique perspective, he finds beauty in every day objects and elevates them to art.